The Excel Directory Part 1 (11/21/2011)
Okay, we are going to run a series on The Directory of Excel Experts, in little pieces, to keep your interest, or should I say my interest.
Part 1.
If you have been to any of the major LinkedIn Excel groups you might have seen a discussion or two in the Directory of Excel Experts. It would probably be hard to miss the hype we have been throwing out there. The Directory of Excel Experts is just that, a directory. A web based directory to be exact. To be even more exact it is at its core a listing of the world’s Excel experts with a link to their web site. That is the core purpose of the site. To list the expert and a link to their site. That is what web based directories do, SEO. This directory is no different. So when it is fully populated it will list a lot of experts, with a link to each of their websites. Google will give each of them a SEO boost.
Now this site does much much more than that. In reality the link is only 5% of what this site is about. This site is actually a resource rich site that promotes the Excel experts, their work, their sites, and it allows them to share what they do with the world, if, and only if they choose to do so.
Did I mention that it is searchable? So if someone is looking for an Excel expert they can come to this site and find one? Need an Excel expert in Texas, this site will have all of them listed. Need an Excel expert in Manchester that speaks at seminars, this site will have all of them listed.
Every Excel expert can list every book they have written, right here, on the directory, for free. Think about it. If someone wants to find a good book on Excel, they can look thru every book available, right here, on one site. No sales pressure, because the site does not sale them, Amazon or such does that. We just list them and their summary, etc.
The site will list all of the major forums. It will list all of the major blogs. Think of it as a hub for existing expert sites. It will not compete with the expert sites such as Mr. Excel or VBAExpress, rather it will feed traffic to them.
Who wins, the Excel expert and the site visitor. The user can learn more about Excel, and the Excel expert can better serve the Excel community, while getting an SEO boost.
The site opens for registration soon. Take a look. It will be a great resource. If you are an Excel expert we want you listed.